Page 5 - InTheLoop(April-June2020)
P. 5

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              Seek the Seal, Make a Difference - Fair Trade USA Initiative


                                                             Our partnership with FTUSA was initiated in 2019, which
                                                             progressed and resulted in the creation of 22 member
                                                             gender diverse worker bodies, council registration with the
                                                             government of Punjab, elections in the presence of FTUSA
                                                             representative, surveys and finally, the fund creation. The
                                                             areas, where these funds are to be utilized were selected
                                                             through voting and locked for the year.
                                                             In Jul 2020, we directed the first installment of Fair Trade
                                                             funds to help our workers buy the essential items they needed.

                                                             We share the belief of our partner, FTUSA, that economic
                                                             empowerment and sustainable livelihoods are the basis of
                                                             a market that works for everyone. So when you see a
                   Briefing session to the workers about the Fair Trade Initiative  product with the Fair Trade Certified seal, you can be sure
                                                             that it was made according to rigorous social, environmental,
              Endeavoring towards enriching the lives of our factory   and economic standards.
              workers,  we  are  gratified  to  collaborate  with  Fair  Trade
              USA (FTUSA) and create community development funds
              for our 8,300 meticulous Fair Trade workers. Our Hosiery
              Plants 2,4 & VSF are FTUSA certified facilities.
              FTUSA  and  partnering  Conformity  Assessment  Bodies,
              audit, and certify supply  chains to  help ensure  that
              workers, farmers, and fishermen are paid fair prices and
              wages, work in safe conditions, protect the environment,
              and earn community development funds to improve their
              lives.
              Furthermore, 2% of Freight on Board (FOB) value, on the
              sale of these certified products is provided by FTUSA to a
              fund created for the workers where the payment is made in
              US Dollars.                                      Saima Zaidi, Sr. Manager Sales & Merchandising presenting ration pack
                                                                            to a Fair Trade Member
              Being a partner of Fair  Trade USA, our workforce is
              empowered to improve their lives and build a better future
              rather than creating dependency on aid.




















                  Returning Officers counting votes after the Fair Trade elections  A happy worker with the ration pack









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