Page 18 - In The Loop (15 Aug - 30 Nov, 2018)

Innovation Release Conference 2018 Coal Ash Bricks Plant

On 30th Nov., 2018 Interloop's Research and Innovation highlighted the importance of such platforms to create Energy Division took another initiative by making
(R&I) Center organised a bi-annual Innovation Release awareness on market trends. He also emphasized on bricks from Coal Ash; a waste produced in the coal
Conference at the Executive Club, Interloop Industrial importance of market research and added key points boiler during steam generation. Rather than just
Park. Front Line and Middle Managers from Marketing, regarding innovation marketing. Yaser Riaz, Head of dumping the ash that destroys water quality and land
Research and Innovation displayed the new product fertility, Energy Division team managed to utilize it for
concepts and explained details to develop commercial producing bricks via an eco-friendly method, involving
context for their promotion & communication. The no burning of fossil fuel and using sunlight for the brick
workshop helped the delegates clarify queries that arose curing process. The Bricks plant has the capacity to
during their meetings with the customers while introducing produce 7,000 bricks/day.
new innovative concepts. The event was also a perfect
occasion to showcase R&I’s previous, current and Currently, the plant is in testing phase where sample
upcoming products. bricks are being produced with around 3 weeks of
curing time with strength equal or greater than
conventional red brick. Coal Ash Bricks Plant at Interloop Industrial Park

98% Less Water Consumption

As of today, 1.9 billion people are living in areas with
extreme water stress and Pakistan is at the 7th position
Carl Hagen, Executive Director Europe talking about market trends
among all the countries with water crisis.This figure is
expected to increase to 5 billion in the coming years unless
Merchandising, Product Development, Sourcing and
Processing attended this session. The purpose of this we bring some drastic positive change and try
conference was to share the technical and end consumer implementing solutions at hand. Interloop Energy Cell once
again took up the challenge of improving the way we use
benefits of R&I’s developed concepts that would help the water. By installing extreme water saving Altered Nozzles,
teams to sell new concepts to customers. Farwa Mehdi, we will be able to consume 98% less water from the same
Asstt. Manager Merchandising at R&I center facilitated the
session. Carl Hagen, Executive Director Europe Conference participants listening to a speaker tap. A sample of these nozzles have been installed at
Plants 1, 2 & VSF. Energy Cell plans to spread this product
across the company to minimize water wastage.

Nozzle taps installed at various locations at Interloop

Breast Cancer Awareness Session

Every year, October is the Breast Cancer Awareness Female executives and non-executives were educated
Month across the globe as part of annual campaign to about the disease, its signs, symptoms, risks involved and
spread awarness about the disease. To educate women all importance of check up by a physician and regular
across Interloop Limited, Breast Cancer Awareness screening, through presentations, question answer
session were conducted at Plants 1, 2, 3 & 4 by Dr. Rahat segments and information brochures.
Rasheed, Dr. Hira, Dr. Sumbal & Dr. Anjla respectively.

Yaser Riaz, HOD R & I breifing the audience about new innovative concepts

New Hire at ILNA

Jennifer Fobert
Sales & New Business Development Manager
Jennifer Fobert joined ILNA in October to drive Sales and New Business Development
efforts with national accounts and e-commerce. Jennifer has extensive sales and
category management experience. Prior to ILNA, Jennifer was working at VF
Jeanswear for 5 years.
Dr. Hira, educating the females about breast Females at the Breast Cancer Awareness Session, Plant 2
cancer symptoms at Plant 1

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